Hi Bruises are caused when blood vessels are damaged or broken as a result of skin injury. Blood leaks from these injured blood vessels into surrounding tissues resulting in a bruise. It is the body’s response to the injury. Medically termed contusion, bruises could develop due to a lot of things ranging from ageing to nutritional deficiencies and effects medications to serious conditions like hemophilia and cancer Seek medical help immediately if you feel extreme pressure in a bruised part of your body, especially if the area is large or very painful. This may be due to a condition known as ‘compartment syndrome’. This is potentially life threatening and requires prompt medical attention. Also call your doctor if you have signs of infection around the bruised area, pus, or fever Given the fact that any of these conditions could be contributing to the constant bruising, a full medical evaluation is necessary to determine the exact cause. It may turn out to be nothing serious, but why take the risk? WISH YOU GOOD HEALTH