hello and welcome to HCM, You daughter seems to have injured the ear canal while cleaning Since it is just mild bleed, it may not cause much pain and in all likelihood would not have ruptured the drum which would have been a cause for concern. Nevertheless, since a bleed has been notice you need to be sure that everything is fine and if there is secondary infection a proper treatment should be initiated. Consult an ENT as soon as possible to be on the safe side and have a clearer picture Avoid putting anything including ear buds into the ear Never attempt to clean the ear yourself as the skin around the canal and the drum are very delicate structures Keep the ear dry for the next one week at least so that the injury can heal without any difficulty Just remember that even in the best of the hands since the ear canal is very very sensitive and delicate some amount of bleed can occur. But if the drum is not injured you have nothing to worry about. take care Dr Sriram Nathan