Hello! Thank you for the query. The lump you have near the anus is hemorrhoid most likely. It must have been there before, just was hidden inside the anus. Bleeding is a very normal thing for hemorrhoid as it is build of enlarged vein. To make it stop bleeding and become smaller you should avoid constipation (increase fiber rich products and mineral water intake), do not push hard on stool, have sitz baths with Oak Bark twice a day and start hemorrhoids suppositories. If this wont help, please consult a surgeon and consider surgery. Hope this will help. Regards.