this seems to be a case of "trigeminal neuralgia" to me.
this is caused by compression of a cranial nerve
called trigeminal nerve
that takes the senses from your face to the brain.
in many cases the cause of this compression can not be ascertained an some it is associated with some other neurological illnesses.
you should better consult you doctor or neurologist
for a complete evaluation that might require an imaging study.
treatment is available in form of medicines in majority of cases, but in few surgery is required for decompression of the trigeminal nerve.
hope you benefit from my answer
thanks for the question