Anal itching is very commonly associated with haemorrhoids and it becomes really very difficult to treat it and requires patience and longtime to treat it.
Do the following...
Keep your stool soft and easily passable by taking more fibre and plenty of water.
Maintain proper local hygiene by keeping your anal area dry.
Wipe anal region properly after bowel movement.
Take SITZ BATH in warm water twice a day
Using steroid creams for long is not recommended and generally useless
Wear cotton underwears
Avoid scented wipes
Apply local anesthetic
agent like NUPERCAINAL CREAM locally after SITZ BATH and bowel movement.
It would take time,but you should be all right gradually.
Sadly,all shortcut methods like using steroids